Thursday, November 13, 2008

Task 5 - Video Reflection: Designing Dream Machines

An idea I strongly took from the men of Designing Dream Machines is that if it is not nature, it is design. This is very true in my eyes. Everything we see or touch that isn’t an organism has been at one point designed.

Things don't just happen spontaneously, as this video shows. Patience, time and dedication all combine to design a product that has the 'x' factor. Some things have a lack of character, so we as the designer we must turn everyday objects into modern machines, that have the 'x' factor of "wow, I want that" from the consumer.

another key point is that lots of aspects all contribute, however they all need to be even, for example the ergonomics and aesthetics of a product.

From the video, I want to definitely make looking at the personality of a product a necessity, giving life and a character into it. For former products, we want to extract the DNA of a product and bring it into the new.

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